Michelman, a global developer of water-based functional coatings, surface modifiers and polymers, is making substantial changes to its organizational structure.
Four new Global Business Unit managers are: Steve Ruehrwein, Global Business Unit manager, Chemical Specialties; Bruce Berglund, Global Business Unit manager, Paper; Yves De Smet, Global Business Unit manager, Fibers & Composites; and Bjarne Ry Schmidt, Global Business Unit manager, Flexible Packaging.
Additionally, three executives have been repositioned within the organization and will be responsible for sales, marketing and technology development respectively, across all business units.
Marty Riehemann has been named VP/chief commercial officer and will be responsible for the growth and continued improvement of customer satisfaction levels in all four business units.
Bob Poletti has been named VP/chief marketing and business development officer. He will be responsible for marketing activities as well as the exploration and development of new markets and new opportunities. He will also head a new initiative Michelman calls Ventures, which includes acquisitions, joint ventures, and all nonorganic growth of the company.
Dr. Rick Michelman has been appointed VP/chief technology officer and will be the driving force behind the company’s technology and materials development. He will also drive new product development activities in the business units and support the exploration and development of new venture opportunities.
www.michelman.com
