Today’s global economy means companies are doing business all over the world, which often requires marketing materials or websites to be available in multiple languages and producing content in several languages may help attract clients who don’t speak English as their primary language.
Business & Technology
From self-cleaning and self-repairing to bendable and glowing, concrete is constantly evolving, regularly bringing technologically improved products to market.
Managing Your Decorative Concrete Business for Profit
By my estimation, nearly 80 percent of all decorative concrete businesses fail to reach full earning potential, thanks to some form of mismanagement. Don’t feel bad. This percentage elevates when we combine all other construction trades into the equation.
Field Recon App Makes Quick Work of Jobsite Data
Is your business losing money by employees not documenting the work they are doing? Here is an app that can help.
Be a Salesman not a Talesman and Sell More Concrete
There are many stereotypes associated with sales professionals. There’s the slick-dealing used-car salesman type who makes people feel suspicious. There’s the natural-born salesman who walks into the room and is instantly everyone’s new best friend, with talents in every area and the best jokes. Then, there’s the talesman, the unknowingly annoying salesman.
Good Communication is Your Key to a Successful Decorative Concrete Business
The difference between a professional contractor and an unprofessional contractor often comes down to communication. Obviously, the quality of your work goes a long way.
Natural Networking Making Friends Builds Business
As high school students, most of us were encouraged to join a variety of extracurricular activities to build our resumes and make us more well-rounded people. As adults and business owners, joining an association, as well as attending conferences and trade shows, can have some of these same advantages, but they can also help grow your business.
Centuries-old Trade Association Welcomes Decorative Concrete
Apprenticeships, or a system of training new generations of skilled craftsmen, have a long and rich history in many countries of the world, though it never caught on with much fervor in the United States.
Successful Email Marketing for Concrete Businesses
In the world of email marketing, the “e-blast” can be a highly successful vehicle for connecting with your customers. But all too often, decorative concrete contractors underuse this vital marketing strategy.
The Most Important Part of Decorative Concrete Contracting is Communication
An amazing thing happened in 2011. Twitter users in Washington, D.C., tweeted news of an earthquake as it was happening, warning folks in New York City 30 seconds before they even felt it.
UV Cured Coatings for Concrete are Back in the Mix
Concrete artisans and contractors are always searching for the ideal coating, but end-users and equipment manufacturers are behind the latest push for one specific coating formulation — UV-cure.