Talking to a client about color choices can be difficult. Many times, clients say they want brown, which is about the vaguest statement a client can make. In the last article, we focused on asking if they wanted it to be light or dark. This time we want to know if they want a warm or a cool brown. Warm and cool attributes are very much like lights and darks.
Topics
Surface Preparation is the Critical First Step for All Concrete Jobs
There is no shortage of information, or opinion, when it comes to surface preparation for applying coatings or overlays. Read any technical data sheet for a topping or coating and it’s almost always the first thing discussed. Words like critical, must, essential and required are often found in the guidelines dealing with surface preparation.
4 Tips for More Effective Portfolio Images on Your Website
Looks are just about everything when it comes to a decorative concrete company’s website, so make sure you have quality images that will help drum up business.
What Caused this Microtopping to Discolor?
These questions came from a couple who were building a new home and wanted polished concrete floors. The main floor is slab on grade, while the second level is slab on an engineered raised subfloor. There were issues during the concrete finishing, which eliminated polishing as an option.
Press Releases Still Relevant Marketing Strategy
The Museum of Public Relations considers the first press release to be a statement written by the Pennsylvania Railroad in 1906, disclosing the events surrounding a train derailment. That statement spawned an industry.
Concrete Coatings Offer Better Living Through Chemistry
When it comes to concrete, it isn’t necessarily easy to define what a coating is. In its broadest sense it can be a general term for any chemical that’s applied to a surface to seal or protect it.
Data Loggers Available to Track Relative Humidity and Temperature
In an effort to help contractors resolve moisture-related problems in concrete, Wagner Meters and Tramex are introducing new monitoring devices to track and document relative humidity and temperatures at a job site.
Grow Your Business by Working Smarter, Not Harder
Success can’t and shouldn’t be measured by comparing your business against your peers’. Comparison is a dirty word and an even worse habit which can lead you down a rabbit hole of self-doubt, worry and personal as well as professional destruction. After all, we all have different motives and goals as why we do what we do.
Keeping Integral Colored Concrete Consistent
Placing and finishing concrete to maximize the visual appeal of integral coloring starts at the bottom— with a well-draining, compacted aggregate and consistent subgrade. It’s well worth the time and effort to get it right and give decorative concrete a great start to standing up to the elements.
Concrete Artisan in Arizona Works his Magic with Metallics
Jon Kopp of Quality Epoxy LLC in Gilbert, Arizona, got into metallic systems strictly by accident. And now, after 20 years in business, he wouldn’t change anything.