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EDCO offers new generation of concrete floor grinder

Equipment Development Company Inc. has created a new generation of their popular Concrete Floor Grinder. This new grinder replaces the traditional Wooden Wedge System of installing grinder accessories with a faster, customer-friendly Slide-On System. Using only new holding cases, the profitable Dyma-Serts & PCDyma-Serts accessories slide onto the new grinders. […]

Using the Four P’s of Marketing to Sell Concrete

Marketing activities exist in multiple forms. In 1960, marketer E. Jerome McCarthy identified four distinctive types of marketing, often referred to as the “four P’s”: product, price, place and promotion. This marketing mix provides a standard framework for a decorative concrete professional to communicate and deliver lasting value to customers.

Using Sealers to Fight Freeze-Thaw in Concrete

Watch out for water, especially in climates where you get cold winters. Water is by far the biggest challenge you will face as a decorative concrete professional. Words like “spalling,” “flaking,” “pitting” or “chipping” are not what people making a living in concrete want to hear. and rarely do these words mean a satisfied customer a profitable month.

A “Cracked-earth” Concrete Mezzanine Overlooks the Rainforest Habitat

Surely you’ve heard the phrase “concrete jungle,” but what about concrete in the jungle? In this case, the jungle is the Rainforest Habitat at Discovery Place, in uptown Charlotte. The exhibit boasts wildlife ranging from birds and reptiles to vegetation such as palms and epiphytes.

Sherwin-Williams unveils Loxon Conditioner

Sherwin-Williams Loxon Conditioner is a patented acrylic formula that offers exceptional resistance to alkali, enhanced efflorescence resistance, great adhesion and fast cure time. “Our improved Loxon Conditioner is an outstanding penetrating masonry sealer and conditioner. It is ideal for new or existing masonry and assures topcoat adhesion,” said Karl Schmitt, […]

Omnova Solutions introduces a 2K epoxy fortified institutional coating

Omnova Solutions introduces Pliotec SA60 colloidal dispersion, which is fortified with a water-based epoxy to form a 2K coating system. This system can be used on interior vertical walls in institutional locations such as schools, hospitals, warehouses, office buildings, correctional facilities and other high traffic areas that are subject to […]

Metabo’s new rotary hammers designed to reduce fatigue

Metabo Corp. is now offering two ergonomically designed D-handle rotary hammers for use in a range of drilling and chiseling applications. The KHE-D24 and KHE-D28 extend the operators reach and reduce fatigue in both down-drilling and overhead drilling applications. Ideal for use in through drilling and anchor setting as well […]