Making sales is arguably the most fundamental function of business. Maintaining an effective and relevant sales strategy is absolutely critical since it directly impacts your top-line (gross sales) growth more than any other function. Here are seven actions you can implement today to win more decorative concrete jobs and increase sales.
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Cost-saving Innovations in Stamped Concrete
Some mistakenly view the decorative concrete world as 100 percent committed to overlays, stain and polished concrete, but counting out concrete stamping is a mistake. Stamped concrete is the cornerstone of decorative concrete, and my belief is that this will not change anytime soon.
The Growing Popularity of Metallic Coatings
Thanks to new products and growing consumer interest, metallic-infused concrete coatings have everyone’s attention
Answers to Concrete Staining Problems, Questions and Concerns
When you think about it, the relatively low percentage of callbacks and problems compared to the overall amount of work performed says a lot about the caliber of installers and the industry as a whole.
Understanding Measurements for Ground and Polished Concrete
What is ground and polished concrete? How do we determine the difference between a topical-polished floor, in which a product has been applied to the floor to seal it, and a mechanical polish with bonded abrasives?
Hollywood Plasterer Uses Concrete Overlays to Make Movie Sets
Remember the ship from "Pirates of the Caribbean: Dead Man’s Chest"? Or the John Harvard statue that students gathered around during the hazing scene in "The Social Network"? What about the boat dock from the Hollywood version of "The Girl with the Dragon Tattoo"?
From Faded to Fabulous Museum of Art Updates Exterior Concrete
The Museum of Art/Fort Lauderdale likes to say “there is always something new and different at the Museum,” but until recently, that claim did not apply to the building’s exterior.
Protecting Yourself When Working with Acid Stain
Some materials you handle as a concrete worker can be hazardous to your health, including the concrete itself. Wet concrete can burn your skin, while concrete dust can hurt your lungs.
Acid stain is comparatively pretty safe — but there are still some safety procedures you should consider.
Polished Concrete Walls at The Shops at Willow Lawn
In this outdoors construction project, weather was always going to be a factor. Considering the sensitive nature of the walls, precautions for polishing under certain wet or temperature conditions was critical to achieving desired results.
The Cheng Concrete 2012 Circle of Distinction Winners
Cheng Concrete has announced the winners of its 2012 Circle of Distinction Design Challenge, honoring design and craftsmanship in cast decorative concrete created by members of the Cheng Concrete Exchange.