A new catalog is on its way from Brass Knuckle, the first name in safety wear. The new catalog is a bonanza of eye, hand, and ergonomic protection, showcasing gear that stands up to the biggest challenges while maintaining ultimate wearability and style. The company has made its bones by […]
Tag: Branding
Guardian Launches New Positioning at World of Concrete Show
Height safety specialist Guardian launches its new brand positioning at the World of Concrete show in Las Vegas this month. The relaunch follows the consolidation of the Stronghold, Ty-Flot and Checkmate brands under the Guardian banner in the summer of 2021. The positioning has been developed following extensive user research. […]
Yanmar Compact Equipment Adopts Premium Red Machine Color Globally
Yanmar Compact Equipment has adopted an eye-catching Premium Red paint color across all its machines globally. Premium Red machines were first introduced onto the North American market in 2020. This rollout sees Yanmar’s EMEA (Europe, Middle East, Africa), AOLA (Asia excl. Japan, Oceania, Latin America) and Japanese markets completing the […]
Husqvarna Construction Announces Blastrac and Diamatic Surface Preparation Integration
Husqvarna Construction announces plans to further consolidate brands in the surface preparation segment. Over the coming years, the recently acquired Blastrac and Diamatic products, services, and solutions will be rebranded as Husqvarna. Additionally, they will integrate them into the global Husqvarna offering. In January 2021, Husqvarna completed the acquisition of […]
Laticrete Commemorates 65 Years at Total Solutions Plus 2021
For the 12th annual Total Solutions Plus conference by the National Tile Contractors Association, Laticrete, a leading manufacturer of globally proven construction solutions for the building industry, gave attendees a first-hand look at products from two of the company’s core business channels, and the ProjectSafety initiative, which is a company-wide […]
Chaney Enterprises to Open New Concrete Plant in Leesburg, Virginia
Chaney Enterprises is a ready-mix concrete, aggregates, custom blends, and related construction supplies provider. Recently the company announced a new concrete plant location in Leesburg, Virginia. The plant is due to open operations first quarter of 2022. Chaney Enterprises’ new ready-mix concrete plant in Loudoun County will be located at […]
Together We Build – Yanmar’s New Brand Tagline
Yanmar Compact Equipment is a leading global player in the industrial machinery industry. Recently the company revealed its new brand tagline: “Together We Build.” The launch of this new tagline is the culmination of extensive global research. It has also come with extensive consultation with staff, dealer partners and customers. […]
MBW Announces New Logo
MBW, Inc., is proud to announce the launch of its new and identifiable logo. In keeping with the company’s same innovative and bulletproof construction equipment, this logo represents a future of cutting edge technology. MBW is confident that their “Made in the USA” equipment will surpass expectations and provide a […]
Sundek Celebrates 50 Years in Business
In 2020, Sundek celebrates 50 years in business. Sundek has been at the forefront of decorative concrete since 1970. From the beginning, Sundek has led through their people and passion for innovation.
Pure Safety Group Expands its Global Footprint for Fall Protection
Pure Safety Group announces new availability of its products across three brands into additional global markets at this year’s World of Concrete Show.